by Calvin Jones | Jan 31, 2017 | Business Strategy, Content Marketing, Digital Marketing
Why the key to business success has nothing to do with predicting what’s around the corner The post below was my blog entry to the most recent CongRegation digital unconference. The theme of the event last November was “The Future”, and while I...
by Calvin Jones | Jan 9, 2015 | Content Marketing, Trends
The following is a post I originally wrote for CongRegation 2014 in November 2014 whilst travelling in Southeast Asia. It’s a topic that proved quite popular, and I think it will resonate with readers here, so I’m re-publishing it. Let me know what you...
by Calvin Jones | Oct 18, 2013 | Content Marketing
You’ve probably been hearing a lot about content recently. It seems that everyone is talking about content strategy and content marketing, and how its revolutionising the marketing landscape. Content is the shiny new buzzword of the online marketing elite...