by Calvin | Apr 30, 2012 | Digital Marketing, Internet Marketing, Mobile Marketing, Social Media
‘Whatever the device you use for getting your information out, it should be the same information.’ – Sir Tim Berners-Lee There really is no such thing as mobile marketing… at least not in the way the majority of marketers seem to think about it...
by Calvin | Oct 20, 2009 | Conferences and Events, Digital Marketing, Engagement, Events, Internet Marketing, Networking
Join me and Damian Ryan in Dublin on Thursday 05 November along with a panel of award winning online marketing creatives to learn how creativity and innovation in your digital marketing campaigns can give your business a boost. Understanding Digital: CREATIVE...
by Calvin | Apr 29, 2009 | Digital Marketing, e-mail marketing, Internet Marketing, Spam, Uncategorized
E-mail marketing delivery tips for successful e-mail marketing campaigns from the CEO of AWeber Email Marketing Tom Kulzer. Make sure your customers get the message by following Tom’s advice: Ensuring requested opt-in email is delivered to subscriber inboxes is...
by Calvin | Aug 6, 2008 | Book, Digital Marketing, Internet Marketing, publishing, writing
Update — “Understanding Digital Marketing” is now available for pre-order on amazon Our new book somehow seems very real this morning. I opened an e-mail from our publishers, Kogan Page, to find a link to the “Understanding Digital Marketing” page on...
by Calvin | Jul 25, 2008 | Careers, Internet Marketing, market research, Online marketing
Published as a part of a three article series in the Career Moves section of the Evening Echo The internet is a superb market research tool for your new or growing businesses. It can provide all sorts of useful insight into your industry, your competitors and, most...
by Calvin | Jun 13, 2008 | Digital Marketing, Internet Marketing, Online marketing, Social Media, Trends
Prominent Irish blogger Damien Mulley recently pointed out the folly of focussing on some elements of online marketing at the expense of others. Pursue more established online marketing strategies and ignore social media and your letting a golden opportunity slip by –...
