Social media is a phenomenon that’s revolutionising the way consumers engage with brands all over the developed world.
While people have always talked about the companies they do business with, today instead of telling five friends in a bar about that bad customer service experience, or crappy product, they’re online telling 50, 500, 5000….
You can’t afford to ignore that. Social media is here to stay. Some of your customers are undoubtedly out there looking to engage with you through social media today.
The next generation of consumers won’t just expect to engage with you through online social channels, they’ll demand it. Will you be ready?